Quality of Inbound Links depends on many factors but still a lot of SEO guys especially newbies measure the quality and SEO effectiveness of inbound links using the wrong methods and parameters.
Here are 8 parameters which should be considered while measuring the quality and effectiveness of inbound links.
Here are 8 parameters which should be considered while measuring the quality and effectiveness of inbound links.
- Keywords as anchor text - This is one of the most important factor for better search engine ranking. The proper use of keyword and its variations as the anchor text of the backlink provides the higher search engine credibility.
- Link from an authority website - A website which links to you, if has a high authority score then your backlink will also be considered as authentic. Read more about domain authority here http://www.seomoz.org/learn-seo/domain-authority
- Relevancy with the webpage where the backlink is put - All SEO guys always says "relevancy matters a lot", always try to put the links only on the webpages having content relevant to your website/webpage. Read about on-page content relevance here http://searchenginewatch.com/article/2065492/The-Role-of-On-Page-SEO-Content-Relevance-Not-Rankings
- Followed or No-Followed - check for the rel nofollow attribute within the anchor tag, if present, it provides no value in contributing to the search engine rankings. Read more about dofollow and nofollow http://www.inlineseo.com/blog/2008/03/15/what-is-dofollow-what-is-nofollow-follow-along-and-see/
- Traffic on the linking website - How many people read the website which links to you is another parameter to measure the quality of an inbound link. Because Google always says, create websites/content for users, not the search engines. If nobody is viewing the website linking to you, your link doesn't worth.
- Depth of the content - Content is always king, links with high quality, in depth and original content around it are always better than just the links. Read more about creating quality visual content http://blog.hubspot.com/blog/tabid/6307/bid/28474/6-Creative-Ways-to-Make-Content-More-Visual.aspx
- No. of outbound links on the webpage - The no. of outbound links on the same page also matters, it should not be too much. 10-15 are enough.
- Page Rank of the linking page - better the page rank of a linking page, better the page rank of linked page will be and better it scores in terms of quality of content on it and ultimately the search engine rankings. Read more about page rank here http://en.wikipedia.org/wiki/PageRank
AWESOME..... Thanks for sharing the great 8 parameters which should be considered while measuring the quality and effectiveness of inbound links.
ReplyDeleteHope you understood the concept of SEO and if you want to learn more about SEO or similar concept, be in touch. :)
ReplyDeleteSure?
DeleteKeeping these guidelines in Mind when building links can help in effectively improve ranking of your website on search engine.
ReplyDeleteI think this is the toughest question for bloggers when asked "are you measuring the quality and SEO effectiveness of your linkbuilding campaign?" because majority of people are in the habit of building bulk links on irrelevant websites. After the Google Penguin and Panda updates it is very necessary to work on the relevant website to avoid spamming and save your website from getting penalized.
ReplyDeleteI am really happy to find 10 important tips which all the blogger must keep in mind while building external links because top position of your website is depend upon the effectiveness of your links.
Excellent Information provide here.I really impressed by your blog and you...Web SEO Guru
ReplyDeleteNice collection of resources. SEO is a kind of link building. Might it be differ how to take back links and where. Many experts categories these link and defined in different terms.All in one word "SEO=Link Building" Ethical SEO services by Galore Technology
ReplyDeleteThanks for sharing the excellent post; the majority of people is building bulk links on irrelevant websites. After the changing in search engine updates it is necessary to work with relevant website to avoid spamming and save website from getting punished.
ReplyDeleteIt is much more important to build your links on the high domain authority that will offer you a high level of link juice for which you are building links. Many newbies do such things that are not good for the site and at the end they suffer a lot so it is a good advise to get in-touch with the people which are good in their techniques for the link building and off coerce the SEO marketing. You can also use the DNS services that are good for your security and more helpful for any business where you need to open the sites that are not allowed by your ISP provider.
ReplyDeleteThanks for sharing the excellent post, it is very important blog for SEO knowledge.
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